Brand Protection Strategy Summit 2024
by Center for Anti-Counterfeiting and Product Protection (A-CAPP)
The Brand Protection Strategy Summit 2024 is an annual event organized by the Center for Anti-Counterfeiting and Product Protection (A-CAPP) at Michigan State University. This summit brings together professionals dedicated to combating counterfeiting and protecting intellectual property rights across various industries.
The summit features interactive discussions through panels, high-top talks, and deep-dive sessions focusing on strategic themes such as the impact of technology on brand protection, global counterfeiting challenges, consumer behavior, and brand protection education. Notable sessions include panels on communicating the importance of brand protection within organizations and safeguarding intellectual property in the digital age.
Attendees have opportunities for in-depth networking and collaboration in a smaller event atmosphere. The summit also showcases the Center’s research on anti-counterfeiting and brand protection, providing access to cutting-edge ideas and developments. Notable speakers include Jason Daniels, Brand Protection Manager at Amazon, and Staci DeRegnaucourt, Partner at Varnum LLP.
The event is designed for brand protection professionals at all levels, from entry-level to experienced, engaged in intellectual property rights protection or enforcement. It offers a collaborative space to strategize about critical issues and solutions in the field, benefiting organizations by providing insights into the rapidly evolving risks of counterfeit products and the detrimental effects on brand owners, consumers, and society.
Speakers(27)
Alaina van Horn
Representative at US Customs and Border Protection
Alaina van Horn represents the US Customs and Border Protection.
Anastasia Kononova
Associate Professor at Michigan State University
Anastasia Kononova is an associate professor of advertising at MSU. Media multitasking is an overarching focus of Kononova’s interdisciplinary and international research that lies in the intersection of three areas: media and technology use across different cultures and social groups; psychological responses to media devices and persuasive messages; and advertising and digital literacy.
Aundrea Payne
Brand Protection Manager at Corsearch
Aundrea Payne is a Brand Protection Manager at Corsearch.
Bahar Aliakbarian
Professor & Senior Director of Research & Development at Axia Institute, MSU
Dr. Aliakbarian received her Ph.D. degree in Chemical, Material, and Process Engineering from the University of Genoa (Italy) in 2009. She earned a Bachelor of Science in Public Management, a Bachelor of Science in Chemical Engineering – Food Sciences, and a master’s degree in Chemical Engineering from the University of Genoa (Italy).
Charisma Hampton
Representative at US Patent and Trademark Office
Charisma Hampton represents the US Patent and Trademark Office.
Colin Colt
Representative at US Customs and Border Protection
Colin Colt represents the US Customs and Border Protection.
Conor Dufrain
Representative at US Immigrations and Customs Enforcement, Homeland Security Investigations
Conor Dufrain represents the US Immigrations and Customs Enforcement, Homeland Security Investigations.
Daniel Burke
Chief, Investigative Services Division at Office of Criminal Investigations, FDA
Daniel Burke is the Chief of the Investigative Services Division at the Office of Criminal Investigations, FDA.
Eric Sterbis
Representative at Michigan Department of Attorney General
Eric Sterbis represents the Michigan Department of Attorney General.
Erika Austin
Director of Licensing at Michigan State University
Erika Austin is the Director of Licensing at Michigan State University. She manages and grows the university’s trademark licensing portfolio. With over 20 years of experience in collegiate licensing, she has implemented programs to enhance MSU’s brand visibility and financial impact.
Jason Daniels
Brand Protection Manager at Amazon
Jason Daniels is a Brand Protection Manager at Amazon.
Josh Brooks
Senior Brand Protection Manager at Royal Canin, Mars Inc
Josh Brooks is the Senior Brand Protection Manager at Royal Canin, Mars Inc.
Kari Kammel
Director at A-CAPP Center
Kari is the director of the A-CAPP Center and maintains an active research agenda on legal issues pertaining to trademark counterfeiting, U.S. state and federal law, e-commerce and social media liability for trademark counterfeiting, public international and intellectual property legal issues, and the impact of culture in the Middle East on intellectual property and trademark enforcement.
Kevin Babyak
Senior Data Scientist, Global Brand Protection at Johnson & Johnson
Kevin Babyak is a Senior Data Scientist within Johnson & Johnson’s Global Brand Protection team.
Linda Marks
Senior Litigation Counsel at US Department of Justice
Linda Marks serves as Senior Litigation Counsel at the US Department of Justice.
Max Faistenhammer
Manager, Brand Protection & Security at Tenneco
Max Faistenhammer serves as Manager of Brand Protection & Security at Tenneco.
Michael Friese
Representative at Michigan Department of Attorney General
Michael Friese represents the Michigan Department of Attorney General.
Morgan McPherson
Representative at US Customs and Border Protection
Morgan McPherson represents the US Customs and Border Protection.
Saleem Alhabash
Associate Director of Research at A-CAPP Center
Saleem Alhabash is a Professor of Public Relations and Social Media at Michigan State University’s Department of Advertising + Public Relations and the Associate Director of Research for the Center for Anti-Counterfeiting and Product Protection.
Shabbir Imber Safdar
Executive Director at Partnership for Safe Medicines
Shabbir Imber Safdar is the Executive Director of the Partnership for Safe Medicines.
Sonny Kilmer
Senior Advisor & Industry Liaison at IPR Center
Sonny Kilmer is the Senior Advisor and Industry Liaison at the U.S. National Intellectual Property Rights Coordination Center, leading the U.S. government’s fight against global IP theft.
Staci DeRegnaucourt
Partner at Varnum LLP
Staci DeRegnaucourt is a Partner at Varnum LLP.
Steve Temelko
Representative at Michigan State Police
Steve Temelko represents the Michigan State Police.
Summer Kostelnik
Policy Advisor at IPEC Office, Executive Office of the US President
Summer Kostelnik serves as a Policy Advisor in the IPEC Office at the Executive Office of the US President.
Tania Maestas
Representative at Attorney General Alliance
Tania Maestas represents the Attorney General Alliance.
Tim Mackey
Associate Professor & Director at Global Health Policy Institute, University of California San Diego
Tim Mackey is an Associate Professor and Director of the Global Health Policy Institute at the University of California San Diego.
Todd Reves
Representative at World Intellectual Property Organization
Todd Reves represents the World Intellectual Property Organization.
Event Details
- Date
- October 15-16, 2024
- 2 days
- Location
- 🇺🇸 East Lansing, United States
- Marriott at University Place
- Pricing
- $50 - $795
- Audience
- Brand protection professionals, law enforcement, academics, and industry stakeholders involved in intellectual property rights protection or enforcement.