The 32nd Annual Marketing Partner Forum

The 32nd Annual Marketing Partner Forum, organized by the Thomson Reuters Institute, is a premier conference designed for senior legal marketing and business development leaders. This event brings together an international audience of esteemed professionals to address law firm profitability and client development in a dynamic legal services market.

Key topics covered at the forum include leadership practices, client listening programs, the integration of artificial intelligence in social media strategies, value-based pricing, effective sales pitch strategies, and enhancing communication between lawyers and marketing teams. Sessions are structured as workshops, breakout discussions, and general presentations to provide a comprehensive learning experience.

Attendees can participate in various networking opportunities, including welcome luncheons, opening receptions, and interactive activities such as cheesemaking workshops and wine tastings. The event also features notable speakers and facilitators who are experts in their respective fields, offering valuable insights and practical knowledge.

This forum is ideal for Chief Marketing Officers, Chief Strategy Officers, Chief Innovation Officers, law firm managing partners, executive committee members, practice group leaders, client service or relationship partners, and senior business development personnel. It provides a platform to engage with thought leaders, explore innovative strategies, and gain actionable insights to drive firm-wide development in a fast-changing market.